Content
Everything you create that turns your brand message into a meaningful experience for your audience.
Words matter. The words you use in your advertising, press releases, elevator pitch, and pretty much anything else related to your business and brand are the front line of your marketing. Finding your brand voice and then consistently amplifying it is an important piece of any brand strategy and marketing campaign.
Messaging
How you say it is as important as what you say.
Finding your brand voice and tone is something that all seriously minded business owners should strive to do. That 'voice' will inform and drive all of your marketing efforts from how you name your products to how you promote them. Social consciousness is important to a whole new generation of buyers; is there a sincere and honest way to bring a level of social consciousness to your messaging -- assuming that it doesn't already exist?
Copy-writing
Words that tell, words that sell.
There are many ways to build engagement among your customers and prospective customers. We all know about advertising, product literature, and other obvious conduits to get your message out to your audience, but think about blogging or sponsored content where you can show off your expertise in your field, or a planned campaign of press releases that share tidbits of information in an interesting way. Even after you have a well established 'brand voice' to work with, there is still the issue of time and resources. Help is a click away.
Design
From concept to campaign.
Design is a broad description for this area of service. The most basic elements of our design services include logo, letterhead, and business business card design and advice. Certainly we can assist with graphic design for print and digital advertising and product / service brochures. We also have partners who can work with us to develop the perfect website to illuminate your brand. More holistically, we like to think of design in terms of the entire marketing roadmap for your business -- think soup to nuts, rather than a la carte.